Everyone loves coffee. But the life-giving caffeinated beverage has a special place in the heart of hipsters everywhere, right alongside their affinity for obscure nomenclature. This infographic illustrates the taxonomy of London’s “hipster coffee shop names.” The shops included are among the city’s best of 2015. It takes central motifs like “Victorian establishment,” “milk,” “could be band names,” “one the nose (coffee related)”, and “brewing production/craft” and visualizes how these branch out into specific names. TL/DR: there are a heck of a lot of Victorian-related coffee shop names in London.